Happy Tails Kit
COMING SOON
Launching August 14, 2026
It takes two.
The active-play kit for puppies 8 weeks and up. For the zoomies, the chew-everything phase, the boundless energy — and the bond you build burning it off together.
The story
Puppies come with a lot of energy. All of it, all at once.
The 8pm zoomies. The socks that go missing. The way everything — the rug, your shoelaces, the coffee table leg — becomes a toy.
That energy isn't a problem to fix. It's looking for somewhere to go. Give it a good outlet and the same play that burns off the wild becomes the thing that builds the bond.
The Happy Tails Kit is how you do that, together.
What's in the kit
- The Tug Toy gives that natural pull instinct somewhere good to go. The shared pull, back and forth — that's where the bond gets built.
- The Snuffle Mat turns a handful of food into a nose-led hunt. Busy nose, busy brain, calmer puppy after.
- The Treat Pouch keeps rewards close, so you can say "yes, that's it" in the moment — and see more of the good stuff.
- The Good Guide tells you what to do, when, and why it works. Simple behavior-led cards that walk you through it — no jargon, no guesswork.
Small tools. Big life skills.
The play you do today is the habit they carry forward.
A shared pull teaches give-and-take. A nose-led hunt teaches focus. A well-timed treat teaches which choices pay off.
None of it feels like work. It feels like play. That's the point.
Which size?
Only the Tug Toy changes by size. Go by the puppy in front of you today — not the dog they'll become.
Start with Small if your puppy's still little, or you've got a small breed. Easier for little mouths to grip and pull.
Choose Large if you've already got a big pup on your hands — an 8-week Lab or Golden is a lot of puppy.
In between? Start Small. Lots of puppies grow into Large as they get bigger and stronger — so don't be surprised if the next size up is in your future.
| Small | Large | |
|---|---|---|
| Ring | 4" across | 5.5" across |
| Rope | ~27" long | ~31" long |
| Best for | Young or small-breed puppies | Bigger puppies, or growing into it |
| Age | From 8 weeks | From 8 weeks |
Only the Tug Toy changes by size. Everything else in the kit is one size.
Sound familiar?
Why does my puppy get the zoomies? It's a burst of pent-up energy finding its way out, totally normal, especially in the evenings. A good play session earlier in the day takes the edge off.
Is tug play bad for puppies? No, it's one of the best games you can play together. Played with a few simple ground rules (they're on the Good Guide cards), tug builds trust, not trouble.
Is this training? No. No tricks, no quick fixes. Just everyday play that quietly builds focus, confidence, and the habits they'll carry for life.
The moments that matter
The first time they bring the tug toy to you instead of running off with your slipper. The tired, happy flop after a good play session. The look that says "again?"
These are the good days. Zoomies and all.
Pair it with the Pawsitivity Kit for calm, settling, and safe alone-time.